I am a program manager, responsible for spreading project standards to key accounts customer project stakeholders.

I have a project space where all the stakeholders of my customers are used to share the project information.

I had to push information via email to let people aware of new documents or events. With the awareness applet technology, I don’t need to do that anymore.

Instead, I promote this concept among the stakeholders and they all have on their desktop a small window tracking about the last thing happening there.

I am a product marketing guy and wants my audience be aware of the device under development I am responsible for.

I am going to foster the development of two tools in order to keep updated my audience:

·         An asynchronous web collaboration place, which can be targeting an internal audience or just an information media targeting external audience

·         An awareness applet, may be in various technology, depending on the  technical infrastructure of the targeted audience

I am going to deploy the awareness applet as part of my communication plan. It may be through an email campaign or spreading a feed using the corporate news channel with a download link to the awareness applet.

Every people of my audience have now on there desktop a small window about the product we have under development.

I am a product application engineer and needs to keep track about the community of practice new knowledge, events and people.

In order to keep my knowledge up to date, I need to scan at least three source of information:

·         One ore more external Bulletin board, specific to my region and knowledge domain

·         An internal helping community bulletin board where I can ask question for support on my day-to-day business and also help my peers

·         I participate to one or more community of practice where I participate to various working group to share knowledge about the products I am working with.

I can aggregate the external source of information on a small widow, to keep track of interesting information from the field.

The community of practice core groups provided me with awareness applets so I can keep track of the various activities there and this frees my mailbox with useless alert emails.

I belong to a working group in charge of revising the new comers HR policy.

Since the beginning, our working group leader provided us with an awareness applet and I am current with the working group activity with this small widow on my desktop. I have no useless email from the working group in may mailbox…