• Find, contact & contract with people more effectively,
• Tap the wisdom of crowds
  • close info gaps,
  • improve quality of decisions and accuracy of predictions,
  • improve business processes,
  • assess causalities
• Facilitate virtual collaboration
  • Improve the context & understandability of information
  • Understand why things are the way they are
  • Improve K-worker effectiveness

Worth reading this article from Dave Pollard